{"id":4582,"date":"2019-04-18T08:45:30","date_gmt":"2019-04-18T08:45:30","guid":{"rendered":"http:\/\/www.theshopsumerinstitute.com\/?page_id=4582"},"modified":"2026-11-09T15:50:56","modified_gmt":"2026-11-09T15:50:56","slug":"shopsumer-customer-centricity","status":"publish","type":"page","link":"https:\/\/www.theshopsumerinstitute.com\/de\/leistungen\/shopsumer-customer-centricity\/","title":{"rendered":"Shopsumer &#038; Customer Centricity"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Unterschiedliche Verantwortungen \/ Abteilungen in Marketing &amp; Vertrieb mit separaten Budgets f\u00fchren manchmal zu fundamentalen Differenzen in der Wahrnehmung von Bed\u00fcrfnissen des Shopsumers, obwohl die Handhabung der Shopsumer Journey eine abteilungs\u00fcbergreifende Aufgabe ist. Wir helfen unseren Kunden bei der Schaffung von Organisationsstrukturen, Prozessen und Werkzeugen die die Effizienz Ihrer Marketing- und Vertriebsressourcen erh\u00f6hen.<\/p>\n<div class=\"sharing-default-minimal post-bottom\"><div class=\"nectar-social default\" data-position=\"\" data-rm-love=\"0\" data-color-override=\"override\"><div class=\"nectar-social-inner\"><a href=\"#\" class=\"nectar-love\" id=\"nectar-love-4582\" title=\"Love this\"> <i class=\"icon-salient-heart-2\"><\/i><span class=\"love-text\">Love<\/span><span class=\"total_loves\"><span class=\"nectar-love-count\">0<\/span><\/span><\/a><a class='facebook-share nectar-sharing' href='#' title='Share this'> <i class='fa fa-facebook'><\/i> <span class='social-text'>Share<\/span> <\/a><a class='twitter-share nectar-sharing' href='#' title='Share this'> <i class='fa icon-salient-x-twitter'><\/i> <span class='social-text'>Share<\/span> <\/a><a class='linkedin-share nectar-sharing' href='#' title='Share this'> <i class='fa fa-linkedin'><\/i> <span class='social-text'>Share<\/span> <\/a><a class='pinterest-share nectar-sharing' href='#' title='Pin this'> <i class='fa fa-pinterest'><\/i> <span class='social-text'>Pin<\/span> <\/a><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Die gesamte Organisation eingeschworen auf den Shopsumer<\/p>\n","protected":false},"author":1,"featured_media":5124,"parent":4527,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-4582","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.theshopsumerinstitute.com\/de\/wp-json\/wp\/v2\/pages\/4582","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.theshopsumerinstitute.com\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.theshopsumerinstitute.com\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.theshopsumerinstitute.com\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.theshopsumerinstitute.com\/de\/wp-json\/wp\/v2\/comments?post=4582"}],"version-history":[{"count":7,"href":"https:\/\/www.theshopsumerinstitute.com\/de\/wp-json\/wp\/v2\/pages\/4582\/revisions"}],"predecessor-version":[{"id":5249,"href":"https:\/\/www.theshopsumerinstitute.com\/de\/wp-json\/wp\/v2\/pages\/4582\/revisions\/5249"}],"up":[{"embeddable":true,"href":"https:\/\/www.theshopsumerinstitute.com\/de\/wp-json\/wp\/v2\/pages\/4527"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.theshopsumerinstitute.com\/de\/wp-json\/wp\/v2\/media\/5124"}],"wp:attachment":[{"href":"https:\/\/www.theshopsumerinstitute.com\/de\/wp-json\/wp\/v2\/media?parent=4582"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}